PAR3 Communications Web Site

Lux worked with PAR3 to update the company Web site and design a graphical user interface for an internal sales application used by the PAR3 sales force.

PAR3 Communications, Inc., is a leading provider of enterprise customer communications solutions to businesses such as T-Mobile, Wachovia, Georgia Power, and Northwest Airlines.

The site design features navigational and branding elements as well as an introductory Flash multimedia animation.

The user interface design followed extensive consultation with PAR3 software developers and sales personnel, and it helps users navigate smoothly through a complex tree of activities.

PAR3’s solutions enable dynamic conversations between companies and the customers they serve. Their interactive communication solution is a blend of advanced multi-channel applications built upon enterprise software. It delivers its services through a software service model. Businesses use PAR3’s technology to leverage their rich enterprise-level customer data to proactively and personally interact with their customers with timely, relevant information.